Brand Development & Strategy
We work with educational institutions to define your unique identity, craft cohesive brand messaging and design impactful visual elements. Together, we create a brand that resonates with prospective students, parents and alumni while communicating your mission with clarity and purpose.
Website Design & Development
Highland Group creates seamless, user-friendly websites that act as a powerful tool to engage prospective students and families. Our designs reflect your institution’s mission, showcase your strengths and guide visitors toward actions that support your enrollment and advancement goals.
Capital & Fundraising Campaigns
Our team develops strategic fundraising campaigns that inspire donors to take action. Through targeted plans and creative materials, we communicate your impact, strengthen donor relationships and support your institution’s long-term mission.
Enrollment Campaigns
Highland Group creates digital and traditional marketing campaigns that connect with prospective students and families and highlight your institution’s strengths to drive interest, increase applications and boost enrollment.
Content Strategy & SEO
Our team ensures your voice resonates online with SEO-driven content strategies and messaging frameworks. From keyword research to editorial planning, we craft compelling, optimized content that connects with your audience and achieves measurable results.
Branded Spaces
Highland Group creates inspiring spaces that help drive enrollment by leaving a lasting impression on students, parents and visitors. From wall signage and bold graphics to custom photography and branded glass film, we design environments that reflect your school’s mission and identity.
