Why We’re a B Corp

Website Development

Content Strategy & SEO

Digital Advertising

Content Marketing

Video, Animation & Photography

Email Marketing

Global Enterprises

Privately Held Companies

Small Businesses

Nonprofits & Cultural Institutions

Educational Institutions

Progressive Companies

Eastern Kille Distillery

Grand Rapids Chamber

Highland Group
645 Cherry Street SE
Grand Rapids, MI 49503

Call Highland Group

We help companies unlock what's next.

Advertising

In a crowded marketplace, standout advertising is essential to drive awareness and action. Highland Group creates dynamic campaigns by blending compelling visuals and impactful messaging to help you make lasting impressions and generate meaningful leads for long-term success.

Branding

Your brand is more than a logo — it's the promise you make to your customers. Whether launching a new brand or refreshing an existing one, Highland Group helps you uncover what makes your brand truly powerful, then brings it to life through design, messaging and strategy.

Communications

Strategic communications guide customers through every stage of their journey. Our expert communication professionals develops tailored messaging and tactics for internal teams and external audiences that inform, inspire and amplify your brand’s voice and impact.

Website Development

Your website is the most powerful representation of your brand online. Highland Group designs user-centric, SEO-driven websites that built to engage and convert for your business 24/7.

Content Strategy & SEO

Content strategy and SEO work hand-in-hand to grow your online presence and engage your audience. That’s why we leverage both to develop thoughtful content plans that attract and keep the right audiences engaged. We balance SEO best practices and keyword research with smart, on-brand messaging so your content performs without ever compromising your voice or values.

Digital Advertising

Effective digital advertising drives immediate results and long-term growth by connecting your brand with the right audience at the right time. Highland Group creates targeted ad campaigns across platforms like search, social media and display networks so your message can break through.

Content Marketing

Position your brand as a thought leader with content that informs, inspires and builds long-term trust. Highland Group tailors content marketing plans that help you deliver the right message in the right format consistently and confidently.

Video, Animation & Photography

Video and animation bring your brand to life in ways words alone can’t. Highland Group creates dynamic visual content that captures attention, communicates complex ideas and drives engagement across platforms. We handle every detail to deliver polished, on-brand visuals that move your audience to act.

Email Marketing

Email marketing is one of the most effective tools to engage your audience and nurture leads. Highland Group is an expert partner in crafting personalized email strategies and campaigns that are optimized to drive action and build lasting relationships with your audiences.

Think.
Create.
Activate.

Smart process, from tip to tail.

Ready to do something that makes others sit up and take notice? You’ve come to the right place. Our talented team solves business problems with creativity, empathy and practicality.

A full-service marketing agency, Highland Group has the skills and capabilities to ensure your customers are engaged at every point of the sales funnel.

We work with organizations that strive to be the best, not just in the world, but for the world.

Ready to get started?

Let's talk.

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Highland Group
645 Cherry Street SE
Grand Rapids, MI 49503

(616) 528-8936‬

Link to Certified B Page

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