Digital Experiences

Turn audience insights, and business strategy into transformational digital experiences. Our UX and design methodology dives deep into architecting user flows, content strategy, and design to craft solutions that make the complex feel simple.

Our development team delivers products to a high degree of technical excellence. Our process includes extensive testing, technical optimization and accessibility standards which means our solutions are always visually stunning and easy to use.

Optimize your content to drive engagement and build authority. We assess touchpoints accross digital channels to build information architecture and high-level user journeys that are foundational in transforming your online presence.

We offer a full range of support services from hosting to ongoing content strategy, performance reporting, updates and optimizations, to generate engagement and measure the impact on your business. We make it easy to build and maintain high-performing digital experiences.

In support of digital advertising, custom landing pages play a key role in optimizing the performance of campaigns as prospects move through the sales funnel. Highland Group’s intentionally designed, custom landing pages also provide specific places to test transitional and primary calls to action.

Highland Group builds web applications to meet specific business needs, including budget estimators and address books, allowing you to provide a branded tool exclusive to your company.